Google Perth Ads

Google Ads That Pay for Themselves

SEO builds traffic over months. Google Ads gets you in front of buyers today. The two work best together — and neither works at all if the campaigns aren’t built and measured properly.

We run Google Ads campaigns the way they’re meant to be run: tight keyword targeting, conversion tracking wired to actual leads (not just clicks), landing pages that match the ad, and weekly optimisation against what’s actually working.

What’s in a Campaign

Search ads. When someone types your product or service into Google, your ad appears. You pay only when they click. We target the buying-intent keywords (“emergency plumber Perth”, “buy X online”) not the browsing ones (“how does X work”).

Performance Max. Google’s AI-driven format that runs across Search, Display, YouTube, Gmail and Maps from a single campaign. Powerful when set up well, expensive when it isn’t — we keep it on a tight leash with proper signals and exclusions.

Local Service Ads. For trades and service businesses, the pay-per-lead format that puts you above regular Search results. We handle the verification, badge requirements, and lead disputes.

Remarketing. Ads that follow visitors who’ve already been to your site. Cheap, high-converting, and easy to overdo — we set sensible frequency caps so you’re not stalking people.

Shopping ads. For e-commerce, product feed setup, Merchant Center management, and shopping campaigns optimised against ROAS, not just clicks.

How We Measure It

Conversion tracking from form submission and phone call all the way back to the keyword and ad that drove it. Monthly reports showing cost per lead, cost per sale, and what we changed and why. If a campaign isn’t profitable after a fair test, we tell you and we stop spending — your budget isn’t an experiment for us to run forever.

Budget Control

You set the daily budget and we work within it. Pause, scale up, or kill a campaign at any time — no contracts, no minimum terms.

Get a free account audit — if you’re already running ads, we’ll tell you what’s wasting money. If you’re not, we’ll tell you what it would take to start.